FeedbacK WINS Startups Ignite


12 awesome startups pitched in Startups Ignite competition for Judges & People’s choice awards.
The official winners are: 

Startups Ignite Graphic

We enjoyed meeting everyone!


FeedbacK wins Regional Competition!

FeedbacK won the’s Startup of the Year competition for Southeastern Virginia. This win positions us to attend a three-day Conference and Pitch Competition in Las Vegas with an opportunity to win $10,000 and’s Global Startup of the Year. Learn more


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Business Game Changers Interviews FeedbacK’s Founder

Business Changers Interview

Before we get into a fascinating conversation with Daniel Liszt, Shawn McDonald, CEO and Founder of Feedback, joins us to discuss how a team of NASA engineers and Golf professionals have come together to change how golf is taught and learned.

Her incredible experience as the senior executive in charge of the largest project to date at NASA’s Langley Research Center puts her in a unique position to use the latest NASA technologies. She describes how her and her team’s background at NASA coupled with their passion for golf has allowed them to change an industry.

You can see more on the Feedback Golf system at

FeedbacK Wins “Get Started NOVA!”

Get Started – NOVA Check

FeedbacK Enterprise, LLC wins Cox Business and Inc. Magazine’s Get Started NOVA startup competition

FeedbacK™ wins first place prize of more than $10,000 in cash and services

Herndon, VA – FeedbacK Enterprise, LLC, a company that develops analysis technology to revolutionize the way people learn, teach and enjoy life, won the Get Started NOVA pitch competition hosted by Cox Business and Inc. Magazine.  The event featured five finalists that were selected from businesses throughout Virginia that applied to pitch.  The event took place live at the Center for Innovative Technology last Thursday night, August 21.

FeedbacK™ products are designed to deliver personalized, adaptive and instant feedback coaching.  Their flagship project, FeedbacK Golf, uses a hands-free voice command and smart phone technology to record and individual’s golf swing at the driving range and present instant feedback.

“Winning Get Started NOVA is a fantastic validation of FeedbacK Golf’s product and business model,” said Shawn McDonald, founder and president of FeedbacK Enterprise, LLC.  “The prizes give us access to two great Chambers of Commerce, support from Cox to help us run our business and cash to continue to promote FeedbacK™.”

McDonald presented a two and a half minute verbal pitch and answered questions from a panel of expert judges, ultimately taking first place and more than $10,000 in cash and services from Cox Business and other partners including The Washington Business Journal, Dulles Regional Chamber of Commerce, Fairfax County Chamber of Commerce and Cox 74.  Expert judges for the competition included Ted Rubin, social marketing strategist, brand evangelist and CMO, Michael Bare, president of Bare International and Josh Linker, author of Disciplined Dreaming and CEO and managing partner of Detroit Venture Partners.

“Congratulations to FeedbacK Enterprises, LLC from Cox Business,” said Steve Rowley, senior vice president of Cox Business.  “Our goal was to help drive these businesses forward with expert advice, cash, services and connections with the right influencers while shining a spotlight on the hot bed of entrepreneurship in Virginia.”

FeedbacK Enterprise, LLC won based on the company’s innovation, ease of implementation and benefit to the community.

Also during the pitches, the audience had a chance to text in to vote for their favorite pitch. CleanLiving, a Northern Virginia-based company focused on creating true peace of mind in all aspects of living, won the People’s Choice Award along with a $250 cash prize.

Get Started NOVA was the seventh event in the “Get Started” series by Cox Business and Inc. magazine.

Media Contacts:               Emma Inman, APR, (757) 222.8432 or   Shana Keith, (404) 269.0942 or

About FeedbacK Enterprise, LLC:

FeedbacK™ is a team of highly skilled engineers, programmers, analysts and industry professionals who push the boundaries of technology.  Feedback™ develops analysis technologies that revolutionize the way we learn, teach and enjoy life. We deploy proprietary algorithms and computer vision techniques to deliver personalized, adaptive, instant-feedback coaching systems.  See more at

 About Cox Business:

Cox Businessprovides voice, data and video services for more than 300,000 small and regional businesses, including healthcare providers, K-12 and higher education, financial institutions and federal, state and local government organizations. The organization also serves most of the top tier wireless and wireline telecommunications carriers in the U.S. through its wholesale division. According to Vertical Systems Group, Cox Business is one of the largest providers of business Ethernet services in the U.S. based on customer ports and has been consistently recognized for its leadership among small/midsize business data service providers. Cox is currently the seventh largest voice service provider in the U.S. and supports one million phone lines. For more information about Cox Business, Click Here or call 1-800-396-1609

About Cox Communications:

Cox Communications is a broadband communications and entertainment company, providing advanced digital video, Internet and telephone services over its own nationwide IP network. The third-largest U.S. cable TV company, Cox serves approximately 6 million residences and businesses. Cox Business is a facilities-based provider of voice, video and data solutions for commercial customers, and Cox Media is a full-service provider of national and local cable spot and new media advertising.

Cox is known for its pioneering efforts in cable telephone and commercial services, industry-leading customer care and its outstanding workplaces. For eight years, Cox has been recognized as the top operator for women by Women in Cable Telecommunications; Cox has ranked among DiversityInc’s Top 50 Companies for Diversity nine times, including the last eight years. More information about Cox Communications, a wholly owned subsidiary of Cox Enterprises, is available at and

About Inc.:

Inc., the only major business magazine dedicated exclusively to owners and managers of growing private companies, delivers real solutions for today’s innovative company builders. It provides hands-on resources and market-tested strategies for managing people, finances, sales, marketing, and technology. In addition, Inc. looks beyond work to address the entrepreneurial lifestyle. Inc. inspires and informs, with cutting-edge coverage that reflects its readers’ energy, brashness, and imagination.


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The Hackers Paradise Blog discusses FeedbacK Golf

Rather than simply guessing on the range as so many do, most golfers would benefit greatly from the ability to physically see their swing to help them better understand what is going on. The main hindrance that often keeps people from recording their swings traditionally has been the inconvenience of having to focus on being a cameraman and a golfer simultaneously if they don’t have someone there to assist. FeedbacK Collect is aiming to remedy this by joining in on the booming golf app market and utilizing the convenience of smart phones and hands-free voice commands to make obtaining visual swing FeedbacK much easier. For the rest of the blog click.